Fundraising continues at any event

Events fundraising is on the increase, according to a number of surveys carried out by the Event Managers' Forum. Apparently 46% of charities claim that the recession has had only a small impact on their events fundraising, while 23% say that it has had no effect at all. Mass participation events are still regarded as the 'Holy Grail' of fundraising, such as the 'Race for Life' and challenge events are becoming more popular.
Third Sector, 20 October 2009, p35