Competitor research

Want detailed knowledge of your competitors?

Would you benefit from actually knowing how your customers perform as opposed to say using anecdotal evidence?

Would knowledge of competitors

• Pricing - how much will they charge as opposed to the price they publish
• Delivery – how long will it take them to supply
• Availability – when are they able to start
• Sales process – how do they respond to a sales enquiry and do they follow the enquiry up
• Quality – just how good is the product or service provided
• Capacity – how much can they do, how much work do they need coming in just to stand still
• Capability – how capable are they of dealing with unusual requests, do they have a wide skill base in house
• Future plans – what are they looking for growth, consolidation or exit

Gaining accurate competitor information is critical in making strategic marketing decisions
If you would like to know more about competitor research or would like to have a Competitor Audit conducted simply call 01733 361729 or e mail knowledge@bdolphin.co.uk