Fundamentals of Marketing
Fundamentals of Marketing Course Overview
The 8 hour workshop highlights the growing importance of marketing in companies and organisations today.It will introduce you to the key principles of …
Fundamentals of Marketing learning objectives
Apply the basic concepts and principles of marketing to become more customer and market driven
- Understand marketing terminology
- Segment your organisations market
- Develop an analysis of the market environment – understand the effects
- Data sources to benfit market research
- Marketing mix toolbox
- Identify elements of good and bad marketing practice
- Communicate effectively in marketing activities
Duration: 1 day
In summary: What marketing is, what it does, applying marketing techniques to improve your organisations profits
For further information call Judith on 01733 361729 or e mail judith@bdolphin.co.uk





