Whatever your strategic marketing issue – whether it’s defining and understanding your target market, refining your positioning, new product development, gaining new customers, delivering your brand consistently or improving your marketing activities we have successfully completed numerous strategic marketing projects for clients across the UK. Our exceptional depth and breadth of marketing expertise, reinforced by our associates and contacts, gives us a unique perspective. Our main focus is on your customers, existing and potential and the sustainable profitability they can deliver We are here to help you see more clearly and think more creatively about what your markets want, and determine how your business can deliver it.
Marketing business strategy and planning encompasses a wide range of activities. We work with companies to develop clear, practical and actionable marketing / business plans, which will provide the direction for the future targeted and focused activities.Our challenging approach test assumptions and ensures that a robust rationale is applied to the thinking process.
For many companies Marketing Stimulation provides a fresh and stimulating approach to looking at the business planning process and ensuring that the board / management team are completely in sync with the sales and marketing activities. We have found this approach ideal for companies either looking for significant growth or having to prepare for significant restructuring where an approach outside of the previous way of working is required.
Often when we have completed customer and / or competitor research activities we find that our client has nothing outside of being the cheapest to differentiate themselves from their competitors. In these situations its important for a company to look at innovative and creative approaches to doing business. For many companies this is a problem as they often find it incredibly to think innovatively or do things differently. Alternatively some our clients are so ideas orientated they never find time to actually commercialise the good ones. Our innovation and creative idea generation approach is designed to help you create something different develop implementation approaches giving you a competitive advantage.
If you would like to know more about how our innovative and pragmatic approach to strategic marketing can improve the performance of your business call 01733 361729 and ask about our Strategic Marketing Review.